Increase your adsense revenue with these 3 tips
I have always been impressed by those that could earn thousands of dollars through adsense. To be honest time and again I have struggled to increase my adsense earnings but to no avail. I have adopted all kind of strategies in order to increase traffic to my site but my earnings seem to remain low. Then I figured out that traffic was only one part of the equation. Your adsense placements also matters a lot in your earnings.
A popular belief among adsense publishers is that a high traffic will ultimately bring in higher earnings. However this is not always true as the click-through rate (CTR) matters a lot. You can have a lot of people visiting your site but not necessarily clicking on your ads. The inverse is also true. Good ads placements can certainly improve the earnings even if the site is getting average traffic. For those that may be asking how to do this I have selected three tips that could be useful to you.
In order to improve your CTR you will have to look for the best placements on your site. Some webmasters like to put their ads in the centre of the page while others may be more interested to paste the Google adsense code near the navigation aids as users tend to be focus around the area. For those posting on a blog you can try to place your ads after every post in order to increase your CTR.
The good thing about adsense is that they propose you a wide variety of ads that you can choose from. For instance you can make better use of small space by using the link units to monetize your site better. In some other cases an imposing skyscraper can be really useful to grab the attention of visitors and hence increase your CTR.
Another important tip that can improve your CTR is tracking. Implementing a good tracking system on your website can certainly help you to determine the most effective adsense placement and also determine which type of ads has a higher click-through rate. Many webmasters simply neglect this important fact and ends up frustrated with poor earnings. Familiarize yourself with the adsense channels in order to make the best use.
If you are going to learn something from this article it is: Do not put the emphasis only on traffic. It is only one variable in the earnings formula. You should keep working and experimenting until you find out the most effective placements for your site. It is only then that you can dream to make as much money as the adsense gurus are making.
Written by Edgar Boutaric
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