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[spin}Building|Growing|Developing[/spin] Your List with Free Product Ventures

With the popularity of the importance of list building, comes a recent Internet Marketing trend which was started just a couple of years ago for the mutual benefits of all Internet Marketers and mailing list owners.

This method is more recognized as “starting a Free Product venture”.

In a real sense, a Free Product Venture is much like a big time version of ad swaps. In a nutshell, a group of mailing list owners partner together and pool in their individual gifts in one limited-time event.
Each participating enterpreneur contributes a gift to the event. The gift can be a free product, membership pass or a product he is already selling (if he is kind enough to offer into the event).

The participating enterpreneur prepares a Lead Capture Page where he gives the gift in exchange for the subscriber’s email address. In other words, in order for a visitor to download the digital gift, he must subscribe to your mailing list.

When the gifts are pooled together into one event (site), every partner will then endorse the Give Away event to their own subscribers.

The result: lots of visitors to one event as a collective effort of several participating partners!

With so many visitors downloading gifts from one focused event, it is a true win-win situation. This is because the visitors get to download several free gifts for their own use and every partner gets to build their own mailing list!

You can easily get notified about a Give Away event in the making by communicating with other Internet Marketers often or participating in Internet Marketing discussion and Joint Venture boards.

Aside from pre-selling your products and affiliated offers, the other purpose of your free viral report should be to build a big list.

This is because if you are unable to pre-sell, let alone sell, the products and services featured in your free report, the last ditch effort should be to collect leads. In short, if you cannot convert the reader into a ready buyer, you should then attempt to convert him or her into your subscriber.

In that manner, you can still follow up with your reader on future offers and have a chance at converting him or her into your customer, preferably lifetime.

You can do so by offering a lifetime update to your report or a unique notification list your reader will be interested in subscribing to, which leads to having him or her subscribed to your mailing list.

One of the few success factors in viral marketing of your free report is quality. If your readers find your information worth sharing, and you encourage them to do so by giving them the right to give your report away for free, you will be able to have your name, status and links within the report passed around without any effort on your part – simply because others are willing to do so for you!

Michael Kehinde

P.S. Read more about free traffic – it is possible to get it, you just need to know.

Filed under: Internet Marketing by Marketing Man - No Comments →

With the global economy going through its toughest period ever many companies are having to consider budgets and costs in order to deliver savings wherever they can to save money. One of the most difficult areas to contemplate cost savings is the area of marketing, and one that should be addressed with careful deliberation. Businesses that make an attempt their marketing budgets run the real risk of hacking off the life blood that brings business through their doors.

Marketing itself is very much under estimated by some people and an area that can often be misinterpreted or misunderstood. Without a good assortment of marketing ideas to attract new customers or fresh marketing to remind existing clients many companies run the risk of becoming invisible, in doing so allowing others to step in and potentially pull the rug of opportunity from under their feet.

Even though there is an economic down turn there has to be a real focus on how you promote your business and even though these times can be quite painful you should concentrate your efforts on value for money yet effective marketing spending. Many of the older media for marketing are becoming more redundant, particularly many paper based medias are starting to become inefficient and expensive in comparison to their new age internet and online counterparts. One of the biggest victims in this area are the directory advertisers who once dominated the advertisers. The simple fact is the internet has made an enormous impact on the way consumers shop for and purchase their products in the modern world.

Niches of media such business video production company’s are still performing extremely well because they have been able to evolve into the digital age simply because the users have switched from watching film on video or disc to enjoying the digital version revised into flash or streaming versions, whereas the paper directories are now very much been replaced by online search engines.

To accommodate this switch to online media many entrepreneurs are keen to see their websites appear in the search engine results which in turn has led them to try get their websites improved in order to appear as high as possible in the search engine results results. This improved demand for SEO services has also seen an explosion in the market place for super highway services and for some a great opportunity in making a change from paper media to digital media.

Which ever market place you are in you will be feeling the effect of the internet, whether that be on a positive of negative level. Businesses who have embraced the web and its power will, without a doubt be cashing in on the benefits of it or at least will be on the right path to staying ahead of the others. Competition is the heart of business and always has been and there has to be an accommodation for inevitable change. The internet is a very real and noticeable change to the business environment and if you haven’t already embraced it already then you really should re-consider your strategic position.

Find out how to get traffic to website – practical tips.

Filed under: Internet Marketing by Marketing Man - No Comments →