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Pyramid Scheme Or Ponzi – Is There Any Difference?

Pyramid schemes – also referred to as Ponzi schemes (after Charles Ponzi, who ran the original one in 1920) – are structured such that they utilise the entry fees from investors to make profits for the earlier entrants to the scheme.

They have no real product, the only genuine money being used is the entry fee. Be careful, certain pyramid schemes will have very tenuous “products” which cannot really be sold to anyone who isn’t a member of the scheme. That’s why, when you are considering any investment, online or offline, a good product is one of the key criteria you should look for.

Let’s have a look at Charles Ponzi’s famous scheme. It’s a perfect illustration of what you should avoid.

The 1920’s Ponzi Scheme:
Carlo (Charles) Ponzi was born in Italy in 1882 and emigrated to the United States in 1903. He travelled around the country for 14 years, during which time he held a variety of jobs. Ponzi eventually settled in Boston in 1917.

A couple of years later, in 1919, whilst performing research into a business venture which would involve publishing a magazine, Ponzi entered into correspondence with a business associate in Spain. At one point in their correspondence, Ponzi’s Spanish associate sent an international postal reply coupon for Ponzi’s use. The coupon was included so that Ponzi could take it to a US post office and swap it for postage stamps.

The coupon had been purchased in Spain for the equivalent of 1 cent. However, when Ponzi changed it at his local US post office he received 6 cents worth of postage stamps!

Ponzi decided to set up a business to exploit the huge difference in the value of the international postal reply coupons. He planned to buy them in foreign countries, exchange them in the USA and earn large profits in the process. Not such a bad idea really – you can see how Ponzi might have hoped to profit using this technique.

Unfortunately, all the red tape, bureaucracy and the lengthy timeframes needed to transfer foreign currency at that time, ate away at his profits and his scheme lost money. Undaunted, Ponzi registered his company at the end of December 1919 and guaranteed his investors a 50% return on their money within 90 days. In fact, he maintained that he could deliver a 50% return within 45 days – equivalent to doubling your money in 90 days.

During the first six months of 1920 thousands of people invested money in Ponzi’s scheme. It’s estimated – although it can’t be confirmed with 100% certainty – that over 10,000 people paid out in excess of $9.8 million over an 8 month period. Ponzi used the cash coming in from later investors to pay off those who had invested earlier. Simply put, he robbed Peter to pay Paul.

Needless to say, as the scheme grew, there simply weren’t enough people coming into the scheme to pay off the earlier investors. Ponzi was arrested in August 1920 and, after a lengthy audit of his books he was jailed for 5 years. A lot of people lost a lot of money.

The Difference Between A Ponzi Scheme And A Pyramid Scheme:
Today the terms Ponzi scheme and pyramid scheme are frequently used to mean the same thing. However, there is a slight difference.

A true ponzi scheme generally promotes what appears to be a real investment opportunity which investors may contribute to without actually being an affiliate, distributor etc. A pyramid scheme, on the other hand, normally requires that participants make a payment for the right to recruit other people into the scheme, at which point they will receive payment.

At the end of the day, this may be splitting hairs a little. The main messageis that people lose money in either of these schemes. Avoid them like the plague. Evaluate your business opportunities in a logical manner – and pay particular attention to the product or range of products on offer – and you will easily avoid being caught up in one of these illegal schemes.

Make Your Own E-book

If you are an internet marketer it will be very useful for you to Make Your Own PDF. I have just learned how to do it for free and easily.

You might ask why you need to make your own e-books. There are many reasons:

First, by writing and giving away your own e-books you can get more traffic to your websites.

Second,it is good for growing you’re a list of your own subscribers. There are many people who are looking for free information on the internet. E-books are more valued and taken more seriously than web pages or other reports and articles. People will often sign up to your list to get the free e-book.

Third, by writing your own e-book and giving it away you can make people happy and more receptive to your future e-mails. In this way you will build better relationship with your subscribers.

Fourth, having your own e-book you will look more authoritative.
Fifth, you can get better search engines ratings.

If you think that it’s not easy to create your own e-book in PDF format or that you need to buy the expensive Adobe Acrobat, I will surprise you.

Work from Home

I divided the process of writing you own e-books in a few simple steps.

Below are simple steps how to do it for free and easily. There are other ways but I think this way is the easiest.

First, download free but very good “Open Office” from openoffice.org

Second, install it and open the Open Office writer program.

Third, use the writer program to write your content.

Make Money Online

Now you might get scared, and think that you don’t know what to write about. I presume that if you are an internet marketer, you have found your niche and know something about it. But even if you don’t it’s easy to get some information.

The easiest way to write an e-book about your niche is to read other e-books about your niche. You can also find lots of information on the internet from some articles and information on different forums. Ezinearticles.com is a great resource for information on all kinds of subjects.

After that try to collect the best and most useful information from all those sources and write your own e-book. Of course you can’t just copy. You can’t plagiarize! Write it using your own words instead. Try also to add some extra valuable information. People will be happy to find the e-book which contains some new information, but they will also appreciate the e-book packed will the most valuable essence, even if it can be found in a few other, different e-books.

Fourth, when your content is ready, click on the “file menu” in Open Office, and then click “export to pdf.” Next choose where you want to save your pdf and name it. Now your e-book in PDF format is ready.

As you can see it’s not difficult to Make Your Own PDF

Learn more how to Make Money Online.